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CONTENT DISCOVERY

Great choice!

Lets find out more about your business or project and the type of content you are looking for.

The following list of questions have been designed to give us optimum insight into your business, project or assignment and this information will guide us in designing content that speak to your your brand, identifies with your requirements and aligns with your marketing goals! 

Sound Good?

Here are some good questions you can ask yourself. This is a great guide to understand and distinguish what kind of content you want and what kind of content you need. 

Content Marketing guidance.

  

  1. What specific needs do your customers have?

  2. What are the common pain points of your customers?

  3. How do you add value or provide benefits to your customers?

  4. What service or product examples could be effectively highlighted with case studies?

  5. What is new (products, services, research, theory) in the industry?

  6. Why do customers like using you or what keeps them coming back?

  7. How are you different and what makes you stand out from your competitors?

  8. What company information, news or behind the scenes tidbits will people find interesting?

  9. How can you effectively create a connection with your potential customers?

  10. How can you maintain and strengthen relationships with your existing customers?

  11. What common questions do customers ask you?

  12. How can you promote your content once it is published?

  13. Is it possible to make the content evergreen, so that in a years time it will still be of value?

  14. How can you help your customers complete desirable goals?

  15. How can you effectively communicate your brand values?

Content Discovery form.

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